Search Results: fashion-buying-from-trend-forecasting-to-shop-floor-basics-fashion-management

Fashion Buying

From Trend Forecasting to Shop Floor

Author: Dimitri Koumbis,David Shaw

Publisher: Bloomsbury Publishing

ISBN: 1474252931

Category: Business & Economics

Page: 176

View: 9821

Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students.

Fashion Buying

From Trend Forecasting to Shop Floor

Author: David Shaw,Dimitri Koumbis

Publisher: A&C Black

ISBN: 2940411689

Category: Art

Page: 176

View: 5352

Fashion Buying: From Trend Forecasting to Shopfloor explores what this key role entails in terms of the activities, process and people involved - from the perspective of the fashion buyer.

Fashion Buying

From Trend Forecasting to Shop Floor

Author: Dimitri Koumbis,David Shaw

Publisher: Bloomsbury Visual Arts

ISBN: 9781474252928

Category: Business & Economics

Page: 176

View: 4093

Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students.

Basics Fashion Management 01

Concept to Customer

Author: Virginia Grose

Publisher: A&C Black

ISBN: 2940411840

Category: Business & Economics

Page: 184

View: 5461

Basics Fashion Management 01: Concept to Customer examines the fashion business in detail and is a crucial handbook for fashion merchandising, buying and business undergraduates

Mastering Fashion Buying and Merchandising Management

Author: Tim Jackson,David Shaw

Publisher: Macmillan International Higher Education

ISBN: 0230365159

Category: Business & Economics

Page: 216

View: 4442

The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.

The Fundamentals of Fashion Management

Author: Susan Dillon

Publisher: A&C Black

ISBN: 2940411581

Category: Business & Economics

Page: 184

View: 7488

The Fundamentals of Fashion Management provides a guide to how the fashion industry works, examining the processes, roles and objectives that make up this multifaceted industry.

Basics Fashion Management 02: Fashion Promotion

Building a Brand Through Marketing and Communication

Author: Gwyneth Moore

Publisher: A&C Black

ISBN: 2940411875

Category: Business & Economics

Page: 184

View: 5431

Fashion Promotion fully examines what's required for a 21st century fashion brand to make its mark and stay visible in a shifting consumer landscape.

Fashion Buying

Author: Helen Goworek

Publisher: Wiley-Blackwell

ISBN: 1405149922

Category: Design

Page: 200

View: 5441

Fashion buying, a key component in fashion retailing, is second only to design as a career option for fashion graduates. The buyer has a central role in influencing what consumers choose to wear and in determining whether a fashion retailing company succeeds or fails. Buying is a multi-faceted job, which typically involves fashion forecasting, range-planning, garment sourcing and budgeting. This comprehensive textbook describes the buying cycle, buying for stores and mail order and how to start a career in fashion buying. A glossary of buying terminology, as well as input from fashion buyers currently working for major companies, give a clear insight into this exciting and challenging role. The new edition has been revised throughout, includes more emphasis on buying for the internet, and all the interviews have been updated or replaced.

Fashion Retailing

Author: N.A

Publisher: N.A

ISBN: 9781472535825

Category:

Page: N.A

View: 3408

Fashion Buying and Merchandising

From Mass-Market to Luxury Retail

Author: Miguel Hebrero

Publisher: CreateSpace

ISBN: 9781517632946

Category:

Page: 208

View: 468

We take you on a journey from concept to runway to rack. We pull back the veil and reveal the complexities and demands of a fashion organization from the view of a buyer or merchandiser. This includes exploration of a buyer's challenging role and the rich, analytical role of a merchandiser.

The Fashion Handbook

Author: Tim Jackson,David Shaw

Publisher: Routledge

ISBN: 113452112X

Category: Design

Page: 240

View: 6428

The Fashion Handbook is the indispensable guide to the fashion industry. It explores the varied and diverse aspects of the business, bringing together critical concepts with practical information about the industry’s structure and core skills, as well as offering advice on real working practices and providing information about careers and training. Tracing the development of the fashion industry, this book looks at how fashion can be understood from both social and cultural perspectives. Each chapter contributes to the knowledge of a particular academic or vocational area either through building on existing research or through the dissemination of new research undertaken into specialist vocational disciplines. The Fashion Handbook uses case studies, interviews and profiles and includes chapters written by recognised academics and fashion industry experts. Specialist topics include fashion culture, luxury brands, fashion journalism, fashion buying, design and manufacturing, retailing, PR and styling. The Fashion Handbook includes: a unique and wide overview of the fashion industry chapters on specialist topics contributions from recognised experts in both academia and the fashion industry expert advice on careers in fashion retailing. A must for all students of the fashion world.

Retail Buying

From Basics to Fashion

Author: Richard Clodfelter

Publisher: Bloomsbury Publishing USA

ISBN: 1628929634

Category: Business & Economics

Page: 576

View: 2810

An introductory text that balances retail theory, application and math concepts within the context of buying. New companion website includes basic math tutorials and more assignments using computerized spreadsheets.

Fashion Marketing & Merchandising

Author: Mary G. Wolfe

Publisher: Goodheart-Wilcox Publisher

ISBN: 9781635631494

Category: Business & Economics

Page: 224

View: 1245

"Previously published as The World of Fashion Merchandising by Mary G. Wolfe."

Fashion Merchandising

Principles and Practice

Author: James Clark

Publisher: Palgrave Macmillan

ISBN: 1137413867

Category: Business & Economics

Page: 320

View: 1316

Fashion Merchandising: Principles and Practice provides a detailed overview of the role of the fashion merchandiser and outlines the activities and responsibilities of the merchandiser as part of the fashion value chain. This overview is situated within the broader context of the fashion industry, highlighting the relevance of the merchandiser role and comparing it to the role of the fashion buyer. This book also considers the contemporary challenges facing the wider industry, such as corporate social responsibility, sustainability, globalisation and multi-channel distribution, and the impact these have on the role of the merchandiser. Offering valuable insight into the merchandiser role and emphasising how it can add value to a fashion business, this is an ideal textbook for aspiring merchandisers. Key features: • Detailed strategic and analytical coverage of the subject • Strong application of theory to the realities of the fashion business • A running case study provides a practical example of the activities of the fashion merchandiser James Clark is a Senior Lecturer at London MA26 of Fashion, University of the Arts, UK 'I am delighted to see that for the first time there will be a book that truly understands the role of the merchandiser within the European retail sector and explains clearly how that role varies depending on the business model employed. This book will be hugely useful for individuals considering either courses or a career in this sector, and will help student understanding of the role and of the wider context within which merchandisers operate.' - Helen Armour, University of Westminster, UK 'It's the book we have been waiting for! This book will be a great teaching aid to students studying fashion and to anyone who wants to understand the merchandising role.' – Stephanie Liberman, Regent's MA26 London, UK

Trend Forecaster's Handbook

Author: Raymond Martin

Publisher: Laurence King Publishing

ISBN: 9781856697026

Category: Social Science

Page: 216

View: 5307

The Trend Forecaster's Handbook is a sharp, in-depth and highly visual textbook and teaching aid forstudents and academics keen to know more about the world of trends, trend forecasting, and consumer-insight techniques. This "how to" book provides design students with skills to understand and track trends and use them to inform their research, design, and product development. With quotes, interviews, and case studies of key players.

Basics Fashion Design 01: Research and Design

Second Edition

Author: Simon Seivewright

Publisher: A&C Black

ISBN: 2940411700

Category: Design

Page: 192

View: 7434

Research is fundamental to the success of any fashion-related project and in Research and Design, you explore what research is and where to find inspiration

Perry's Department Store: A Buying Simulation

Author: Karen M. Videtic,Cynthia W. Steele

Publisher: Bloomsbury Publishing USA

ISBN: 1628920165

Category: Business & Economics

Page: 160

View: 7839

Perry's Department Store: A Buying Simulation, 4th Edition, launches students into the exciting role of being a retail buyer in the fashion industry using a unique simulation approach that takes readers step-by-step through a real-life buying experience. The text is organized into 10 chapters that walk students through the various steps a new buyer would take to complete a six-month buying plan and a merchandise assortment plan for the women's contemporary apparel, junior apparel, women's accessories, men's apparel and accessories, men's contemporary apparel, children's, or home furnishings markets. The fourth edition has been revised with statistical information to reflect a more contemporary structure and business model for a successful department store. The new Perry's Department Store is organized to reflect a larger-scale department store in today's market. Students interact by researching current market and industry trends to build their business. The charts and worksheets in this book and companion website, Perry's Department Store: A Buying Simulation STUDIO, are replicas of those found in the retail and wholesale industry to expose students to the procedures and policies they can expect to find in a first job as an assistant buyer. This new edition and STUDIO launch students directly into the exciting role of a retail buyer in the fashion industry. PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501395307. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.

Fashion Forecasting

Author: Kathryn McKelvey,Janine Munslow

Publisher: John Wiley & Sons

ISBN: 9781444309508

Category: Design

Page: 232

View: 9523

Everyone in the fashion business needs to develop an essential survival skill: how to interpret the intelligence provided by the fashion forecasting industry, to anticipate and respond to emerging trends. Lavishly illustrated in full colour throughout, with clear and relevant explanations of the processes involved, Fashion Forecasting is for fashion students and young professionals who already have acquired some fashion knowledge and skills. The authors interviewed the key players within this exciting industry and provide here fascinating insights into the dynamic contemporary fashion forecasting world and the varied creative roles within it - from intelligence gatherers to project consultants. The book covers how a trend is sourced, anticipated and developed, and also explores the interaction with marketing and brand development.

Color Forecasting for Fashion

Author: Kate Scully,Debra Johnston Cobb

Publisher: Laurence King Publishing

ISBN: 9781856698207

Category: Design

Page: 192

View: 8968

Color is a powerful selling tool. It is the first thing to catch the consumer's eye in the shop window. Get the color choice wrong and an entire range can stay on the racks. So, how do colors arrive on the runway or the sales floor and why do different companies all seem to choose similar colors each season? The answer lies in work of the huge color forecasting industry. In this book, Kate Scully and Debra Johnston Cobb look at how the industry has developed and how it works before moving on to look at the skills a colour forecaster employs to draw a color palette together, often 18 to 24 months in advance of the selling season. With case studies that show the industry at work, this book breaks down the forecasting process from how to put together a color palette to color theory, and the way that colors behave and helps you to build the combination of research and intuitive skills that a successful designer or forecaster needs.

My Infamous Life

The Autobiography of Mobb Deep's Prodigy

Author: Albert "Prodigy" Johnson,Laura Checkoway

Publisher: Simon and Schuster

ISBN: 1439103194

Category: Biography & Autobiography

Page: 320

View: 6520

"A memoir about a life almost lost and a revealing look at the dark side of hip hop's golden era ... a story of struggle, survival, and hope down the mean streets of New York City"--Dust flap jacket.

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