Examines the new science of the "meme," the identifiable unit of cultural imitation that becomes important through its ability to self-replicate, and argues that some popular beliefs spread like contagion. 20,000 first printing.
This comprehensive, lucidly written text is an ideal introduction to behavioural finance. The book caters to the needs of both undergraduate and postgraduate management courses. It covers almost all important topics of behavioural finance prescribed in the syllabi of various universities across India, including Neurofinance and Forensic Accounting, which have rare occurrence in other books but are important from future perspective. There is a dearth of literature in behavioural finance, and if available, then the books are of large volumes, written by foreign authors citing examples and case studies from the countries other than India. Hence, the present book aims at providing information in global scenario, particularly Indian cases. A number of case studies and box items make this text interesting and informative. Review questions given at the end of each chapter help students in assessing their knowledge after having learned the concepts. Overall, the book will help readers in gaining adequate knowledge of the subject.
Memetics is the name commonly given to the study of memes - a term originally coined by Richard Dawkins to describe small inherited elements of human culture. Memes are the cultural equivalent of DNA genes - and memetics is the cultural equivalent of genetics. Memes have become ubiquitous in the modern world - but there has been relatively little proper scientific study of how they arise, spread and change - apparently due to turf wars within the social sciences and misguided resistance to Darwinian explanations being applied to human behaviour. However, with the modern explosion of internet memes, I think this is bound to change. With memes penetrating into every mass media channel, and with major companies riding on their coat tails for marketing purposes, social scientists will surely not be able to keep the subject at arm's length for much longer. This will be good - because an understanding of memes is important. Memes are important for marketing and advertising. They are important for defending against marketing and advertising. They are important for understanding and managing your own mind. They are important for understanding science, politics, religion, causes, propaganda and popular culture. Memetics is important for understanding the origin and evolution of modern humans. It provides insight into the rise of farming, science, industry, technology and machines. It is important for understanding the future of technological change and human evolution. This book covers the basic concepts of memetics, giving an overview of its history, development, applications and the controversy that has been associated with it.
Presented here in its original 12-volume series, the Personal Power Books are a set of self-help books designed to be carefully studied to develop personal power. In the Foreword to Volume I, personal power is defined as "The ability of strength possessed by the human individual, by which he does, or may, accomplish desired results in an efficient manner, along the lines of physical, mental, and spiritual effort and endeavor." In other words, these books describe the methods to attaining control and power in your own life, whether it be financial, physical, mental, or emotional--certainly a worthy goal for any individual. Volume VIII discusses the nature and definition of thought, thought waves and forms, thought induction, attraction, and contagion, as well as methods of applying and using thought power. American writer WILLIAM WALKER ATKINSON (1862-1932) was editor of the popular magazine New Thought from 1901 to 1905 and editor of the journal Advanced Thought from 1916 to 1919. He authored dozens of New Thought books under numerous pseudonyms, including the name "Yogi," some of which are likely still unknown today.
The Christian church in America is doing its best to be relevant. Its leaders are trying harder, working longer hours, offering more programs, and trying to solve more problems. Not coincidentally, more clergy than ever before are burning out or "browning out," losing their edge, becoming lethargic. How do we move beyond this sense of despair and hopelessness? What does it mean to restore the soul of the church? How can it become more relevant unto itself and to people like those with whom I talk in the workplace-those who eagerly seek meaning? In Not Trying Too Hard, Bob Sitze has taken the bold first step on this journey of restoring the soul of the church.
The metaphor of contagion pervades critical discourse across the humanities, the medical sciences, and the social sciences. It appears in such terms as 'social contagion' in psychology, 'financial contagion' in economics, 'viral marketing' in business, and even 'cultural contagion' in anthropology. In the twenty-first century, contagion, or 'thought contagion' has become a byword for creativity and a fundamental process by which knowledge and ideas are communicated and taken up, and resonates with André Siegfried's observation that 'there is a striking parallel between the spreading of germs and the spreading of ideas'. In Contagious Metaphor, Peta Mitchell offers an innovative, interdisciplinary study of the metaphor of contagion and its relationship to the workings of language. Examining both metaphors of contagion and metaphor as contagion, Contagious Metaphor suggests a framework through which the emergence and often epidemic-like reproduction of metaphor can be better understood.
How is one to understand the nature of intelligence? One approach is through psychometric testing, but such an approach often puts the "cart before the horse"--the test before the theory. Another approach is to use evolutionary theory. This criterion has been suggested by a number of individuals in the past, from Charles Darwin in the more distant past to Howard Gardner, Stephen Gould, Steven Pinker, Carl Sagan, David Stenhouse, and many others. The chapters in this book address three major questions: 1. Does evolutionary theory help us understand the nature of human intelligence? 2. If so, what does it tell us about the nature of human intelligence? 3. And if so, how has intelligence evolved? The goal of this book is to present diverse points of view on the evolution of intelligence as offered by leading experts in the field. In particular, it may be possible to better understand the nature and societal implications of intelligence by understanding how and why it has evolved as it has. This book is unique in offering a diversity of points of view on the topic of the evolution of human intelligence.
Understanding the Meanings and Consequences of Terrorism
Author: L. Howie
Category: Social Science
This book argues that it is witnesses who are the targets of terrorism and that the question of whose witnessing counts, and which stories are the most legitimate, is of vital importance for understanding the meanings and consequences of contemporary terrorism.
A fully updated new edition of a critically acclaimed examinationof the theories and writings of Richard Dawkins by a world-renownedexpert on the relation of science and religion Includes in-depth analysis of Dawkins’ landmark treatiseThe God Delusion (2006), as well as coverage of his laterpopular works The Magic of Reality (2011) and TheGreatest Show on Earth (2011),and a new chapter on Dawkins as apopularizer of science Tackles Dawkins’ hostile and controversial views onreligion, and examine the religious implications of his scientificideas including a comprehensive investigation of the ‘selfishgene’ Written in an accessible and engaging style that will appeal toanyone interested in better understanding the interplay betweenscience and religion